news Articles

The team at IHC has a long healthcare experience and have successfully handled media and Public Relations at various top hospitals. We are handling the media and PR for various top end hospitals and renowned doctors. We provide complete solutions in terms of :

  • Conceptualisation and creation of News stories
  • We create stories and publish them online through our healthcare e-magazine www.healthinindia.net
  • Widely circulating the published News stories among the target audience through email and Social Media
  • Complete Media Management
  • Organizing strategic and tactical press conferences



 

healthcare Marketing & Branding

Marketing of Healthcare is very different from any other product or service. It is a very sensitive industry and word of mouth publicity is highly critical. Obvious marketing campaigns are not looked upon nicely by the people. The healthcare marketers have to be really smart people with compassion. Indepth knowledge of healthcare industry, of diseases, treatments, equipments and comparative facilities is of paramount importance. Understanding the demographic profile of the target population is needed to design suitable marketing campaigns. Healthcare runs on doctors and branding of doctors is the most important element in healthcare marketing. Our professionals have long experience of creating successful marketing campaigns for all kinds of healthcare facilities ranging from a single doctor run clinic to the biggest tertiary care setups having all specialties and superspecialties



 

Our Advantage

Indian Health Consultants does the complete event management for events of all magnitudes - National & International conferences, CME's for promotion of doctors or the facilities. The team at IHC takes complete responsibility for the successful organization of the event. We have the experience of organizing more than 200 such events including international level conferences. We organize the following events:

 

 

Video Interviews

One of the main stays of the success at Indian Health Consultants is our ability and passion to keep pace with the changing technology and marketing methods. Video marketing is one of the trending methods of marketing. The intelligence remains in choosing the topic, key words and strategically promoting it. At Indian Health Consultants we have made more than 500 videos that include interviews of doctors, management team, patient testimonials etc.

 

 

 

Green Field Projects

At Indian Health Consultants we also partner with the client in executing complete project from the stage of its conceptualization. We prepare a complete project report, do the equipment planning based on the requirement of the facility. This of course is based on strong market research, need and competition analysis. We work closely with the client in negotiating the cost of equipments and preparing the Annual Operating Plan (AOP) for the five years.

 

 

 

Team Training

We believe that an organization is as good as its team. We provide comprehensive product knowledge, on ground sales training and soft skill training to the staff so that the quality of services imparted by the hospital should be best in class. Our team of sales consultants have vast experience in healthcare sales and they provide on ground training to the sales and marketing team of the hospital. Infact they act as the team of the hsopital itself.

 

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Dr.Vikram Yadav

GNH Hospital at Gurgaon is one of the best hospital for the treatment of neurological disorders such as stroke, migraine, epilepsy and neuro rehabilitation   

Dr Arun Saroha

I got exactly what I was promised. They are truley professional in their approach towards handling tasks..

Dr Rajesh Chaudhary

I own a diagnostic centre and could not afford costly marketing solutions available. IHC suggested and executed online and branding solutions well in my budget. Thanks to the EXPERTS.

 

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Patient Testimonials